A convergence of improvements in some key technologies – wireless communications protocols, embedded sensors, mobile processors, batteries, memory, and internet data transfer protocols, among others – with increased smart phone penetration and engineering innovation to cram more and more computing…
Measured Direction is an audience-directed podcast covering topics related to Digital Analytics and marketing strategy. Keep the love flowing by submitting your questions to bit.ly/MeasuredDirection! In this episode, we discuss: Last-touch Attribution (Thanks @petesena!) Google Analytics Certification and Product Updates…
Measured Direction is an audience-directed podcast covering topics related to Digital Analytics and marketing strategy. Keep the love flowing by submitting your questions to bit.ly/MeasuredDirection! In this episode, we discuss: Last-touch Attribution (Thanks @petesena!) Google Analytics Certification and Product Updates…
Measured Direction is an audience-directed podcast covering topics related to Digital Analytics and marketing strategy. Keep the love flowing by submitting your questions to bit.ly/MeasuredDirection! In Episode 1, we discuss, perhaps unsurprisingly, getting started in Digital Analytics as well as…
![From level[1] to level[2] with R and Google Analytics: ggplot2](https://i2.wp.com/www.tmllr.com/wp-content/uploads/2016/01/tim_r_output.png?resize=150%2C150&ssl=1)
I was very excited when the venerable, and occasionally irascible, Tim Wilson asked me to review his excellent post, “Tutorial: From 0 to R with Google Analytics“. Why? I feel strongly that R has an important place in the modern…
1-2-3-4-5-6-7-8-9-10-11-12 years. Twelve years is a long time. It represents a big chunk of my life and a bigger chunk of my career. It also represents the amount of time that I’ve been playing Fantasy Baseball with the same group…
It can be a provocative question, not because it is difficult to answer but because it is fundamental to beginning the conversation around the goals of your web presence. That conversation, which begins with a simple question and ends with overall…
NFL looking into Pats’ possible use of deflated balls http://t.co/77CAQAOVoq <- Also looking into Pats’ possible use of the Ideal Gas Law — Tom Miller (@tmllr) January 19, 2015 I was being glib with this tweet, but as a still-recovering Chemistry…

Who should I be following that I’m not? There is a certain amount of social currency that gets passed with a follow on Twitter, much like the “link juice” that gets passed between websites through interlinkage. Between websites, this linkage…
I ran into an issue implementing some tagging using Google Tag Manager (GTM) which I’m sharing here because I had a difficult time finding a solution within StackOverflow, the Google Tag Manager Google Group, or with an increasingly-frustrating series of…